Welcome to Illustrated Designs Blog

We hope to inspire, educate, all people through design. We are dedicated to telling and sharing excellence and inspiring generations to come. We hope you enjoy!

Hybrid Events

Hybrid Events

Virtual events have modernized and improved the live event experience. Benefits of hybrid events: appeals to a larger audience removes travel as an obstacle for attending allows people who are

Marketing vs. Advertising

Marketing vs. Advertising

A friend of mine reached out the other day to talk marketing. She’s noticed that businesses in her industry don’t know how to market to their customers. “All they do is

The Rule of 7

The Rule of 7

  In marketing, The Rule of 7 states that it takes an average of 7 interactions with a brand before a purchase takes place. As a result, time, patience, and

TMI

TMI

  TMI Too much information in your marketing content has the same effect as sharing too much personal information. People will step back and tune it out! Effective marketing focuses

What Is a Marketing Plan?

What Is a Marketing Plan?

  What IS a marketing plan? Good question! Here are the 6 steps to creating a marketing plan: Research Set SMART Goals Learn about your Ideal Target Markets Determine marketing

Logo Makeover

Logo Makeover

  What does your logo say about you? 3 reasons why logos are the foundation of brand identity: They are the first thing people see on a website, packaging, and

Marketing Disaster Plan

Marketing Disaster Plan

  Do you have a marketing disaster plan? Many businesses have social media posts, email newsletters, and mailers scheduled to send out in advance. But what happens when disaster strikes

Top 10 Personal Lessons from 2020

Top 10 Personal Lessons from 2020

  Top 10 Personal Lessons from 2020 Prioritize physical and mental health. Ask for help when you need it. Growing pains are real but worth it. Your journey is your

2020 Marketing Lessons

2020 Marketing Lessons

  My top 5 marketing lessons learned from 2020: Treat all transactions like human-to-human interactions If you’re a small business targeting the local customer, make sure your messaging lets people

Color

Color

  And 2021’s Color of the Year is… Today we discuss color. How did you choose your brand’s current colors? It’s not typically an easy decision. Deliberate color selection is