Developing Content

  Developing content is not the first step to developing an effective marketing plan, but that’s where a lot of people start. Before you start creating content, start by: Defining who you are as a company Pinpointing your goals Identifying your target audience Deciding on marketing channels Now you’re ready to start developing your marketing […]

Human to Human Marketing

  One of the latest marketing trends we’ve seen is a shift back to human to human marketing. H2H marketing: addresses how a product/service meets the consumer’s needs appeals to the consumer’s emotions and humanity reflects your brand’s personality builds genuine relationships with your audience emphasizes authenticity Illustrated Designs, Inc. has been at the forefront […]

Multi-Channel Marketing

  The only thing that’s constant is change. Multi-channel marketing allows you to reach your audience even when your clients’ communication habits change. A few different marketing channels to consider for your brand: Social media marketing Email campaign Direct mail marketing Phone call follow-up Illustrated Designs, Inc. has been at the forefront of the marketing […]

Product Placement

  Amazon is the business giant of our time. Have you considered placing your product on Amazon? Placing your products on Amazon will: Help customers find your products through searching Allow your small to medium business sell alongside large household brands Connect you with the 300 million Amazon customers (and counting) Make your brand more […]

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