Keep it simple… Not as easy as it sounds when it comes to your marketing! Put yourself in your audience’s shoes. Is your marketing message short, sweet, and organized, or is it complicated and confusing? Comment with your successes (or failures) with simplifying your marketing message! Illustrated Designs, Inc. has been at the forefront […]

Segmenting Target Audiences

  If you’re selling to everyone, you’re selling to no one. Have you identified your overall target audience? Have you segmented your audience into groups or categories? Most likely, your product or service will benefit people in different stages of life, in different places, and with different preferences. As a result, there isn’t always a […]

The Power of Words!

  Word choice and messaging are crucial parts of your marketing. Words create an emotive response Words can be interpreted differently by different people Words can help with your SEO ranking Illustrated Designs, Inc. has been at the forefront of the marketing industry for 30+ years. From design to execution, their innovative design team develops […]

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