Vector vs. Raster


What are vector and raster file formats?

Rastor images:

  • made of pixels
  • subtle gradation
  • good for photography and digital/web applications
  • look blurry when enlarged
  • slower load speed for websites

Vector images:

  • made of lines and points
  • scalable
  • ideal for print
  • maintain sharpness, regardless of size
  • used for logos, illustrations, technical drawings, print

Illustrated Designs, Inc. has been at the forefront of the marketing industry for 30+ years. From design to execution, their innovative design team develops catalogs, event décor, printed materials, 3-D displays, and more.


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